Synoptro
A DesignOps lead, on retainer.
Or the kits you'd build if you had the time.
Embedded fractional ops for design leaders without an ops hire on the roadmap. Five operator's kits for practitioners doing the work themselves. Both ship today.
- Engagements
- 2 formats
- Next start
- ~2 weeks
- Starting at
- $8,500 USD/mo (~1/2 the cost of FTE)
Currently accepting new engagements
Consulting
Fractional DesignOps,
two ways.
Start with the Diagnostic, a 4-week scoped engagement that surfaces what's actually breaking and delivers a prioritized roadmap. Or go straight to the Retainer if you know you need someone senior in the ops seat on an ongoing basis.
Who's doing the work
Dennis Berger, founder of Synoptro
Someone in the room who's already done it.
And done it well.
I built DesignOps at Taco Bell from an agency producer and a spreadsheet of ad hoc requests into an operating model that still runs three years later. Comcast Advertising, GSK, Comcast proper, now Taco Bell. The scope changed across each role but the work stayed the same: ways of working that let teams scale without burning out or losing clarity. Synoptro is what I'd have wanted as a solo practitioner inheriting a new role, sold to peers doing the work.
Ops Starter Kits
For when you'd rather have the operator's notes
than the operator.
Five operator's kits. Start with Clarity for the foundation, or pick a specialist kit for a specific problem.
Synoptro Forum
And a peer group
for the practitioner going it alone.
Biweekly sessions with 6–8 DesignOps practitioners. A place to pressure-test hard decisions with people who actually understand the role. Founding cohort forming now.
Where to start
A partner. A kit. A table.
Take what you need.
Kits ship today. Consulting engagements typically start within two weeks. Forum founding cohort still has seats.
Browse kits · Diagnose with Friction Finder · Forum founding cohort